Mario the Baker has over 50 items on the menu. We broke the menu down into separate segments and were able to create over 10 custom Virtual Brands, one of which we called Hot Wings Co.
Creating custom menus with different food categories helps to highlight most of the items from the original menu, therefore making it easier for the customer to find exactly what they're searching for.
Results
Brick & Mortar: 20 - 25 orders / day
With Virtual Brands: 20 - 25 + additional 14 - 19 orders / day
With the help of Virtual Brands Mario the Baker now does $8,000 - $10,000 in sales /month.
Modena Pizza & Ice Cream is a restaurant that struggled to attract customers due to its location, despite having a great tasting menu. We were able to create multiple Virtual Brands, with the marketing focus on their parmigiana sandwiches, pastas and calzones.
One of the Virtual Brands created is The Pasta Twins. Having Virtual Brands helps the restaurant reach and attract more customers online.
Results
Brick & Mortar: 25 - 28 orders / day
With Virtual Brands: 25 - 28 + additional 17 - 21 orders / day
With the help of Virtual Brands Modena Pizza & Ice Cream does $10,000 - $15,000 in sales /month.